Great Eastern Takaful Logo
Select your country and language
Malaysia (Takaful)
Great Eastern Takaful Logo

4 uncertainties you may come across in your business

As an entrepreneur or business owner, there are always risks and uncertainties that can arise and potentially impact the success of your business. What is uncertainty in business? Uncertainty in business is the unpredictability which can impact the outcome of business decisions. Here are some examples of the uncertainties you may come across in your business environment as well as how to manage it.

Economic uncertainty  

Economy uncertainty

One of the types of uncertainty in business is economic uncertainty. Economic uncertainty in business refers to the unpredictable and volatile nature of economic conditions that can affect the financial performance of a company. This can be caused by several reasons such as changes in interest rates, inflation, exchange rates, consumer demand, trade policies, and more. Economic uncertainty tends to create a sense of instability and insecurity among investors, employees and customers, who may become more cautious in their actions.

In order to overcome and prepare for this, you should explore and develop several strategies, such as diversifying your product portfolio, expanding into new markets, maintaining a strong balance sheet, and being able to adjust to changing circumstances.

Cybersecurity uncertainty


Another type of uncertainty in business is cybersecurity uncertainty. Cybersecurity uncertainty in business are the potential risks that arise from the increasing dependence on technology and the internet. These days, most businesses rely on technology to conduct day to day tasks. However, there are very real risks to this such as potential cyber-attacks, data breaches, and other forms of cybercrime. It can also create a sense of distrust among clients, who may be concerned about the safety and privacy of their personal information.

You should take action to combat this in terms of investing in top-notch cybersecurity tools, training your employees on cybersecurity best practices, implementing strict access methods as well as conducting security audits and risk assessments. 

Financial uncertainty

Financial uncertainty is the unpredictable nature of financial conditions that can influence the financial stability of a business. This is a challenge for you when forecasting revenue, managing expenses, and making informed decisions about investments and growth.

You can tackle this issue by implementing effective financial planning and budgeting as well as regularly monitoring financial performance metrics. 

Employee uncertainty


Employee uncertainty

The meaning of employee uncertainty is when there are risks and challenges that come from the relationship between an employer and employee. There are several reasons why this type of uncertainty occurs. Among them are the uncertainty of job security, career growth opportunities, compensation, benefits, work-life balance and workplace safety. This can cause negative impacts on morale, productivity, and retention of employees, who may feel stressed about their job prospects. This is why there exists high turnover, recruitment costs and reduced overall performance of a business.

Strategies that you can use are such as providing transparent communication about job expectations and performance feedback, offering benefits, implementing work-life balance policies and ensuring a safe and healthy work environment. You can carry this out by providing your employees with a takaful protection plan. By doing this, you can elevate your employees’ spirit as well as loyalty to the business. This is because providing a Takaful protection plan for them makes them feel appreciated.

We hope that this article has given you insight on what uncertainty in business is, the types of uncertainties in businesses as well as understanding uncertainty about the future of business. It is always important to acknowledge, address, assess and adjust to the uncertainties surrounding your business. With Takaful business corporate solutions, you can protect your business and employees.

Related Content
Back to top
Need help?
Great Eastern Takaful Contact Us
For Customer Service
Email us
Visit us
Make a claim
Great Eastern Takaful Logo